We've teamed up with @Stjude research hospital and @iHeartmediaofficial to bring you the #nocrychallenge

Here @inthecutbarbershopny we want to give every kid their first haircut experience using the @imaginationbooster system, so we are donating $5 from every kid's first haircut to St. Jude's. I'm so confident in our system that I guarantee that your child won't cry when I give them their 1st haircut or the haircut is free and I will personally donate $100 of my own money to #StJude research hospital

IHeart's Deirdre The Web Girl Talks about the #NoCryChallenge